Wok franchise costs: what do you actually pay? (2026)
A lot of people hear “franchise” and immediately think high entry costs and endless royalty payments. Here's what a wok franchise actually costs — including the line items other franchisors tend to gloss over.
The one-time franchise fee: €40,000
With The Wok Franchise, you pay €40,000 once. After that, nothing. No royalties, no monthly fees, no marketing fund you're forced to contribute to.
That €40,000 covers everything: the concept, 10 secret sauces, a complete equipment list, marketing materials, website and POS system, supplier network, one week of on-site training, and 12 months of personal support.
Monthly costs: the full picture
What do you keep?
Based on our live locations, here's what a realistic monthly picture looks like at a daily turnover of €1,500:
* Based on real figures from our Rotterdam location. Rent, staffing and turnover vary by city and circumstances.
Payback period: 2–4 months
At a net profit of around €22,000 per month, you recover the €40,000 franchise fee in under two months. In a more conservative scenario — lower volume, higher rent — expect 4–6 months.
For comparison: concepts like Eazie require €150,000–€450,000 to get started, plus 5–8% in ongoing royalties. Payback periods there run 2–5 years.
What about fitting out the premises?
The €40,000 franchise fee covers the concept — not the fit-out of your unit. Budget separately for:
- ✓Rental deposit: 1–3 months rent
- ✓Basic fit-out & equipment: €5,000–€15,000 (depending on condition of premises)
- ✓Permits & connections: €500–€2,000
Total start-up investment (including franchise fee, fit-out and first month's rent): €50,000–€60,000.
The bigger picture
A wok franchise sits at the lower end of the food franchise market — particularly when you look at the ratio of entry cost to profit potential. No royalties, no hidden fees, and a payback period that in most cases stays well under six months.
Work out your own net profit
Enter your expected daily turnover and location — our calculator gives you a realistic P&L straight away.